2025 Public Power Lineworkers Rodeo Honored as a 2025 Champion of Economic Impact in Sports Tourism

Roseville, California – Sports Destination Management, the leading publication with the largest circulation of sports event planners and tournament directors in the sports tourism market, has announced the 2025 Champions of Economic Impact in Sports Tourism. This year’s winners are responsible for contributing a more-than-welcome boost of more than $1.4 billion to the national economy over the past year.

Among the winners was the 2025 Public Power Lineworkers Rodeo, produced in cooperation with Placer Valley Tourism, the City of Roseville Electric Utility, and @the Grounds in Roseville, California.

The 2025 Public Power Lineworkers Rodeo electrified Roseville, drawing 579 competitors from 50 utilities and 9,400 fans for an estimated $5.7 million in total economic impact, including $3.66 million in direct spending and 1,260 hotel room nights. The event transformed @the Grounds into a hub of high-voltage competition, featuring technical challenges, a bustling vendor expo, and family-friendly entertainment. Thanks to the collaboration between Placer Valley Tourism and the City of Roseville Electric Utility, the event not only powered impressive economic returns but also showcased Roseville as a dynamic host city for unique and large-scale sporting events.

All winners of awards have been recognized in a special feature published in the November/December 2025 issue of Sports Destination Management. The entire article with full details on the winners listed below can also be found online.

Read Now: Article on Champions of Economic Impact

About Placer Valley Tourism

Placer Valley Tourism is a Business Improvement District that serves South Placer County and the cities of Roseville, Rocklin, and Lincoln. The BID operates to help generate incremental room night stays in hotels within Placer Valley Tourism’s geographic footprint through various conferences and youth and amateur sports events. PVT aims to coordinate community and sports events with the best hospitality options in the region. Placer Valley Tourism is a nonprofit and classified as a 501(c)6. For more information, please visit placertourism.com.

About @the Grounds

@the Grounds is a multipurpose event facility on 61 acres in the heart of Roseville, California. @the Grounds includes the Roebbelen Center, a 160,000-square-foot event center that can accommodate major amateur sports competitions, large meetings, trade shows, concerts and other events. For more than 80 years, @the Grounds has been the home of the Placer County Fair – an annual celebration of the diversity of the community – along with countless other community, family and corporate gatherings. @the Grounds is the business entity of Placer Valley Sports Complex, a 501(c)3. For more information, please visit https://www.atthegrounds.com

About Sports Destination Management

Sports Destination Management is written for the largest audience of sports event managers and tournament directors in the sports tourism market and maintains a focus on the important issues surrounding event location decisions and event management. With content from experts and thought leaders, SDM provides in-depth coverage of sports event planning and execution through incisive and relevant articles as well as insightful, real-world case studies showcasing best practices and successful event production.

In addition to the publication, SDM offers extensive digital resources through www.sportsdestinations.com and the e-newsletter SDM Blitz, both providing decision support tools for organizers to ensure successful events at all levels of play.

About Due North Media

For over 20 years, Due North Media has embraced the definition of growth by evolving from a traditional publishing company to a dynamic marketing organization utilizing best practices that ensure engagement.

The company’s desire to look at things from all sides, combined with our thirst for knowledge allows us to embrace the ever-changing world of content creation, marketing technology & consumer engagement. While the company is at the forefront of innovation, its staff takes great strides to remember its roots, ensuring the message reaches the desired audience in ways they consume media. 

Whether serving clients in the business-to-business sector, delivering e-commerce solutions for merchants in a direct-to-consumer environment, or working with organizations trying to engage buyers, Due North Media realizes that the end goal shouldn’t be just about numbers. It should be about creating a dialogue and interaction that leads to a fulfilling relationship.  Work with Due North Media to develop marketing strategies that go beyond the click to deliver the conversation.

Founded in 2001, Due North Media has helped marketers obtain their goals while adapting to new generations of media consumption. It has been the company’s mission to serve its clients and employees with integrity and humility, and a continuing quest for the achievement of excellence.